Miale Public Affairs Logo Design & Brand Identity

ABOUT THE CLIENT

Miale Public Affairs

Miale Public Affairs is a bespoke governance, public affairs and strategy consulting firm providing tailored technical support, public diplomacy, policy advisory and knowledge brokerage services to clients in government, private and non-profit sectors. Important elements of their work include: • Combining the best of research and local knowledge to provide sharp analysis and advisory on issues • Cultivating contacts and convening strategic dialogues to develop common ground on some of the most divisive issues of our time • Providing thought leadership necessary to empower, accompany and support our clients to achieve positive results and navigate the
consequences of decisions • Offering top executives and political visionaries the capacity to demonstrate and communicate impact more powerfully and in ways that best serve their interests.

SERVICES

The challenge

Improve Brand Visibility

The brand image is the perception of the KISC brand in the mind of its customers. The brand image makes an impression of the organization and influences the appearance of the company website, business cards, and employees’ dress code. KISC brand manual offers guidelines on how the school brand should be presented in the public domain and how people should interact with it. It gives a detailed description of the verbal and visual corporate identity for Kitengela International Schools. The guidelines are a reflection of our identity, style and international standards of operation. All KISC staff have a responsibility to protect the institution’s identity by ensuring proper use of our brand image.